REI First Aid Kit | Sunset
Packaging Design | Product Photography
Objective
Reinvent the packaging of the Mountain Series Hiker kit to stand out as eye-catching and distinctive among other mass-produced first aid kits, exclusively for REI members.
Solution
As the sole and lead designer, I created a unique eye-catching sunset mountain scape detailed with a topographic texture.
Client
REI
Year
2022
The Mountain Series Sunset Kit is currently the best-selling item for Adventure Medical Kits as of February 2024.
Original bag that was redesigned